Disha jain.

A US-credentialed CPA & CMA building cleaner books, sharper forecasts, and smarter finance systems for American small businesses.

Bookkeeping, fractional CFO services, and a growing shop of Excel templates β€” operating through a US LLC, serving founders in the US, UK, Australia, and New Zealand.

US CPA US CMA Chartered Accountant QuickBooks ProAdvisor Xero Certified Sage Intacct A2X Β· Dext Β· Bill.com
7+
Years experience
40+
Clients served
4
Markets Β· US Β· UK Β· AU Β· NZ
● US CPA Β· License Active ● US CMA Β· IMA Member ● Chartered Accountant Β· ICAI ● QuickBooks Online ProAdvisor ● Xero Certified Advisor ● Sage Intacct Implementation ● MYOB Β· AU Specialist ● A2X for Shopify & Amazon ● US CPA Β· License Active ● US CMA Β· IMA Member ● Chartered Accountant Β· ICAI ● QuickBooks Online ProAdvisor ● Xero Certified Advisor ● Sage Intacct Implementation ● MYOB Β· AU Specialist ● A2X for Shopify & Amazon
[ 01 β€” WORK ]

Three practices.
One operator.

From cleanup engagements to fractional CFO retainers to packaged digital tools β€” every offering is scoped, fixed-fee where possible, and designed to make your numbers an asset, not an anxiety.

[ 02 β€” ABOUT ]

Senior finance,
on demand.

There's a moment when "we have a bookkeeper" stops being enough. When you need numbers you can stake decisions on. That's the gap I fill.

DJ
Disha Jain Delhi β†’ US

I run a remote finance practice serving US, UK, Australian, and New Zealand businesses β€” combining the rigor of US CPA standards with the responsiveness of a senior partner who actually picks up the phone.

Over seven years, I've worked across healthcare, tech, consulting, and eCommerce β€” building 13-week cash flow models, leading system migrations from desktop to QuickBooks Online and Xero, and architecting FP&A frameworks that let founders see around corners.

My clients hire me when they need more than a bookkeeper but can't justify a full-time CFO. I operate through a US entity, deliver in US English on US business hours when needed, and run the back office like an operator β€” not a vendor.

CPAUnited States Β· AICPA
CMAUnited States Β· IMA
Chartered AccountantIndia Β· ICAI
QBO ProAdvisorIntuit Certified
Xero AdvisorCertified
A2X PartnerShopify Β· Amazon
[ 03 β€” FOR US CLIENTS ]

Operating from
a US entity.

Engage me the way you'd engage any American firm β€” through a US LLC, with US-format documentation, on terms that work for your accounting and tax workflow.

The same firm
your CPA already
knows how
to work with.

  • US LLC β€” Delaware registered
  • US business bank account
  • EIN issued, W-9 ready
  • Invoices in USD
  • 1099-eligible vendor
  • US time-zone availability

For American founders, the friction of hiring "offshore" is real β€” payment rails, contracts, accountability, tax paperwork. I removed all of it.

I operate through a Delaware-registered LLC with a US business bank account, an EIN, and the ability to issue clean W-9s and accept ACH or wire payments in dollars. From your books' perspective, I'm a vendor in Delaware β€” not a contractor in India.

That means your CPA expenses me as a domestic service provider, you issue a 1099 like any other vendor, and the engagement runs on US contract terms β€” NDA, MSA, SOW, all standard.

Note: For details on engagement terms or to verify credentials, request my firm packet during our intro call.

[ 04 β€” SHOP ]

Templates &
toolkits.

The same Excel models, dashboards, and SOPs I build for clients β€” packaged so you can implement them yourself in an afternoon. Free starter templates, premium toolkits, and full bundles.

$284K
Revenue
38.2%
Margin
14wks
Runway
β˜… Flagship Bundle

The Founder's Finance Toolkit

Everything I'd hand a new founder on day one. 13-week cash flow model, monthly P&L dashboard, KPI tracker, board reporting template, and the SOP playbook that keeps it all running. Built in Excel and Google Sheets β€” fully editable, fully documented.

$189
Buy Now β†’
13-Week Cash Flow Forecast.xlsx
1
Week
In
Out
2
W1
42K
-31K
3
W2
38K
-29K
4
W3
51K
-44K
Excel Template

13-Week Cash Flow Model

The exact rolling forecast I build for CFO clients. Plug in your numbers, see your runway.

$49
Buy β†’
$184K
MRR
62%
Gross
$1.2M
ARR
Excel Template

CFO KPI Dashboard

Revenue, margin, runway, CAC, LTV β€” one view. SaaS, eCom, or services variants.

$39
Buy β†’
Annual Budget Planner.xlsx
1
Category
Plan
Actual
2
Revenue
120K
142K
3
COGS
48K
-52K
4
Margin
60%
63%
Excel Template

Annual Budget Planner

Plan vs actual budgeting with variance analysis. Departmental rollups included.

$45
Buy β†’
AR/AP Tracker (Free).xlsx
1
Invoice
Due
Status
2
INV-001
15-Jun
Paid
3
INV-002
22-Jun
Over
4
INV-003
30-Jun
Open
β˜… Free Lead Magnet

AR / AP Tracker

Simple invoice tracking for receivables and payables. Aging buckets, status flags.

FREE
Download β†’
Month-End Close SOPs.xlsx
1
Task
Owner
Done
2
Bank recon
Disha
βœ“
3
CC recon
Disha
βœ“
4
Accruals
Disha
β—‹
SOP Pack

Month-End Close SOPs

15 SOPs covering reconciliations, accruals, reporting, and review. Word + Notion versions.

$59
Buy β†’
Bookkeeping Checklist (Free).pdf
1
Daily
Categorize
βœ“
2
Weekly
Reconcile
βœ“
3
Monthly
Close books
β—‹
4
Quarter
Review P&L
β—‹
β˜… Free Lead Magnet

Founder's Bookkeeping Checklist

42-point diagnostic I run on every cleanup engagement. Daily / weekly / monthly tasks.

FREE
Download β†’
Chart of Accounts Template.xlsx
1
Code
Account
Type
2
1000
Cash
Asset
3
4000
Revenue
Income
4
5000
COGS
Expense
Excel Template

Chart of Accounts Templates

US GAAP-aligned COAs for SaaS, eCom, services, and trades. QuickBooks import ready.

$35
Buy β†’
$48K
Net Sales
42%
CM
2.4x
ROAS
eCommerce

Shopify P&L by SKU

True profitability per product. Pulls from A2X, deducts fees, ads, fulfillment per unit.

$69
Buy β†’
Amazon Settlement Recon.xlsx
1
Period
Gross
Net
2
Apr-A
$28K
$19K
3
Apr-B
$31K
$21K
4
Fees
-$19K
32%
eCommerce

Amazon Settlement Recon

Match Amazon payouts to bank deposits. Fees broken out by category. FBA-ready.

$55
Buy β†’
EBOOK Β· FREE
Small Business
Finance
Setup Guide
40 PAGES Β· PDF
β˜… Free eBook

Small Business Finance Setup Guide

A 40-page playbook for setting up clean US books from day one. COA, banking, sales tax.

FREE
Download β†’
Bundle

SaaS Startup Bundle

5 templates: ARR tracker, cohort retention, CAC payback, runway model, board pack.

$129
Buy β†’
[ 05 β€” PROCESS ]

How engagements
actually run.

No long discovery decks. No surprise scope creep. A clean four-step rhythm that gets us from "hello" to "books I trust" β€” usually inside 30 days.

01

Discovery call

30 minutes. We talk about your business, what's broken in your books, and what success looks like 90 days from now. Free, no obligation.

02

Diagnostic & scope

I review your file, identify the gaps, and send you a fixed-fee proposal with timelines, deliverables, and exactly what I'll touch.

03

Execute

Cleanup, build, migrate, reconcile β€” whatever the engagement requires. Weekly check-ins. Slack or email for everything in between.

04

Handoff or retain

Either you take the wheel with clean books and clear SOPs, or we roll into a monthly retainer. Your call, every time.

[ 06 β€” FREE RESOURCE ]

The Founder's
Bookkeeping
Checklist.

42 checkpoints I run every cleanup engagement against β€” the same diagnostic I use to spot $10K+ errors in a QuickBooks file in under 30 minutes. Free PDF.

No spam. One welcome email, then maybe one tip per fortnight. Unsubscribe anytime.

[ 07 β€” LET'S TALK ]

Books
you can actually
trust.

30-minute call. No pitch deck, no hard sell. Just a real conversation about where your finances are today and the cleanest path to where you want them.